Löwenbräu München Oktoberfestbier is the popular Wies'n speciality brewed according to the old Bavarian brewing tradition. This palatable and spicy beer is served every autumn and is inextricably linked with the famous cry "O'zapft is!", which kicks off the Oktoberfest in Munich. This festival has been attracting millions of visitors for over 200 years and Löwenbräu Oktoberfestbier is an integral part of the world's biggest folk festival. With a new label showing a classic Oktoberfest waiter in front of the famous Löwenbräu tower, this beer epitomises the tradition and joy of the Munich Oktoberfest.